Notwithstanding the COVID-19 emergency, the interest for Fijian items, especially food things stays high in the United States send out business sectors.
Fiji USA Business Council President, Arif Khan says Fiji Water stays the most noteworthy fare item to the USA.
Khan says they have likewise noticed a developing interest in different items.
“A portion of the developing patterns are turmeric. Turmeric is a superfood. They represent a critical piece of Fiji Airways kava to the US, just as kava and there is some acceptable interest in espresso too.”
As per Investment Fiji, there are 154 exporters to the US market of which five spotlight on turmeric, four fare ginger, and 18 fare Kava.
Khan is encouraging exporters to keep up the nature of the item like Kava.
A many individuals don’t care for the blending of the items and something we have discovered is that to be effective, you need to zero in on consistency and quality. This is the thing that the purchasers need in the US and the chance for kava is huge. This is what they need to zero in on.”
Speculation Fiji US Market Manager, Shaneel Nair affirms turmeric trade expanded by 122% a year ago while Kava send out expanded by 33% contrasted with 2019.
He adds there is an increment sought after from US merchants on a scope of items like frozen cassava, dalo, canned duruka and breadfruit gave the exporters in Fiji meet the necessity of the Food and Drug Administration.
Imagesource - FBC News
